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Revamping the Sticker Club!

Updated: Apr 28, 2023

While email subscribers got a sneak peek at all these changes earlier, now that the 2023-24 club is out in full swing, I think it's time to share these updates with everyone. Let's dive in!

This new sticker club theme has to be my favorite yet, to which I say a very sincere THANK YOU to everyone who voted for it last year. While it's always my goal to keep improving my art with each release, I can honestly say that this theme has allowed me to 1.) get super-duper creative (See what I did there??) and 2.) have FUN! And I am having... lots and lots of fun.


So, what's the theme?

Superheroes. It's superheroes. (And villains, if you wanna get really technical.)


What can you look forward to from this theme?

  1. Badass hero and villain pairs

  2. Fun world-building

  3. Some of my favorite and most ambitious sticker designs EVER !!

This theme really has allowed me to create my own universe of equine superhero and villain characters and give them their own unique personalities and backstories. It's been an absolute blast so far, and I can't wait to show you all of them!


Email subscribers got a good look at our first pair, and because I'm using both of them in all my advertising, I guess it's only fair that I let you all in on the secret, too ;)

MARE-DO-WELL (left) is the featured sticker for the month, and kicks off our 2023-24 club in spectacular fashion! This little bay mare really can do it all. She's faster than a speeding Shetland, stronger than a pulling Percheron, able to leap tall fences in a single bound! Paying homage to our favorite Blue Boy Scout, Mare-Do-Well will arrive to members in early June.


And Mare-Do-Well's arch nemesis, our first villain, is MANE-IAC (right,) an insidious chestnut pinto whose crazy coat was created by an unfortunate incident involving a fall into a large vat of acid. Her coat whitened, her mane and tail took on a ghoulish green and purple hue, and her sanity took quite a turn for the worse. The citizens of Mane-Hattan know that the moment they hear raucous, uncontrollable laughter to rollback and high-tail it outta there! Mane-iac will be this year's July sticker.

 

So what's new for 2023?


Starting in 2023, there will now be TWO TIERS of Sticker Club membership.


(If you were a member before 4/28/23, you will be rolled right into the SILVER TIER. If you would like to upgrade to GOLD TIER, you will need to cancel your current subscription and purchase a GOLD TIER subscription.)

What does GOLD TIER membership include?


Monthly, you will receive:

  • (1) vinyl sticker, roughly sized at 4" x 3"

  • NEW !! -- (1) piece of themed art to match monthly design, roughly sized at 5.5" x 4.25"

  • NEW !! -- exclusive online content

For the year, you will receive:

  • (1) Bonus Sticker designed by members (if you join before November 2023!)

  • Ability to vote on the club theme for 2024-25!

Gold Tier membership will be priced at $6.00 per month! (International = $8.00 USD)

What does SILVER TIER membership include?


Monthly, you will receive:

  • (1) vinyl sticker, roughly sized at 4" x 3"

For the year, you will receive:

  • Ability to vote on the club theme for 2024-25!

Silver Tier membership will be priced at $5.00 USD per month! (International = $7.00 USD)

 

"Themed artwork?" What's that mean?


One of the most interesting bits of feedback that I have received is that you all seem to enjoy when my backing cardstock for the stickers I send out is the same general theme as the sticker itself.

So, going forward, I want to run with that.

To fit this year's theme, each Gold Tier member will be receiving a copy of Mane-Hattan's most popular newspaper, the Weekly Whinny, with each sticker!

Each copy of the Whinny will feature an article about that month's equine hero (or villain!)

Measures 5.5" x 4.25", comes in full-color on high-quality cardstock.

Make sure you pay close attention to the month's headlines, and even the articles themselves! They'll be providing some fun insight into these characters' personalities and the world I've created... as well as giving you a hint or two about upcoming releases.


Gold Tier members will also get an exclusive section of the website just for them (password protected !!) so that they'll be able to read that month's Whinny IN FULL!

Meant to serve as a COA of sorts, I hope you'll enjoy reading the Whinny as much as I've enjoyed writing it!

 

Watch for Mare-Do-Well coming to a mailbox near you in June 2023! And if you're not a member of the club yet, what are you waiting for?


Click the button below to sign up!

-Emma


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